Selling vs Inviting

During day five of the challenge, I used the classic “stack offer” formula, list each piece, assign a value, then reveal the lower price.

It’s what everyone teaches. But as soon as I delivered it, I knew: it didn’t fit me. It felt icky, pressured, out of alignment.

That moment confirmed something I’ve felt for a long time. These old formulas don’t always work for us, especially as midlife women and entrepreneurs. We know in our bodies when something feels off. We know when we’re selling instead of inviting.

And that’s the shift I want to open up with you today.

What if the way we extend invitations became the most natural, heartfelt part of our launches, connection instead of pressure, belonging instead of formulas?

This isn’t about throwing everything out. It’s about designing a better way, one that feels authentic, heartfelt, and true to who we are.

So I’d love to know: What do you like, and not like, about presenting your offers? Hit reply and share your perspective. The more of us who join this conversation, the stronger and more heart-centered our businesses will become.